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Ace Retail Group announced plans for a new Westlake Ace Hardware at 99 Old Sugar Creek Road in Fenton, Missouri. Remodeling is scheduled to start in early 2027, with a soft opening anticipated for summer 2027; the company has not announced an exact opening date.

Ace Retail Group plans to open a Westlake Ace Hardware in Fenton, Missouri, at 99 Old Sugar Creek Road, expanding the company’s presence in the greater St. Louis area. Remodeling is scheduled to begin in early 2027, and a soft opening is anticipated for summer 2027, according to the announcement reported by Hardware Retailing.

The proposed store will occupy a free-standing building of about 12,500 square feet that formerly housed a Goodwill store. About 11,000 square feet is planned as retail space. The site has a large parking lot and access from New Sugar Creek Road, according to the report.

Ace Retail Group president Bob Massengill said the company is looking to serve more homeowners in Fenton with hardware, project supplies and assistance. The announcement describes the opening as a planned development: construction or remodeling has not yet begun, and the summer 2027 date is an anticipated soft opening rather than a confirmed public opening date.

The report identifies Fenton as a suburban community of about 28,000 area residents. Ace Retail Group currently owns and operates six Westlake Ace Hardware locations in the St. Louis area, listed as Ballwin, Brentwood, Maryland Heights, Crestwood, St. Peters and Washington.

At a glance
announcementWhen: Announced October 29, 2026; remodeling…
The developmentAce Retail Group announced a planned Westlake Ace Hardware store in Fenton, adding another location to its St. Louis-area operation.

A New Store for Fenton Shoppers

The plan would give Fenton residents another local option for hardware and home-improvement supplies, while extending a chain already operating at several points across the greater St. Louis area. The site’s planned retail floor and parking may make it a practical stop for customers taking on household repairs and projects, though the company has not released a detailed product or service list for this location.

For nearby businesses and residents, the immediate development is the reuse of a former Goodwill building as a retail store. The announcement does not provide projected hiring, investment, sales or economic-impact figures, so the wider local effects cannot yet be measured from the information available.

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Westlake’s St. Louis Footprint

Ace Retail Group already operates six Westlake Ace Hardware stores in the region, according to the source report. The Fenton proposal would add a seventh location to that reported local group if it proceeds as planned. The listed stores are in Ballwin, Brentwood, Maryland Heights, Crestwood, St. Peters and Washington.

The company presented the Fenton store as an extension of its existing regional presence. Massengill referred to Westlake Ace Hardware as a trusted neighbor in the greater St. Louis area, but that characterization is the company’s description of its relationship with local customers, not an independent assessment.

““We’re excited to bring the Ace Helpful Promise to Fenton.””

— Bob Massengill, president of Ace Retail Group

Opening Details Still Pending

The announcement does not give an exact date for the start of remodeling or the anticipated summer 2027 soft opening. It also does not specify whether the schedule depends on permits, construction milestones or other approvals. No final opening date has been confirmed.

Details about store staffing, operating hours, product departments, services and any formal grand-opening event were not included in the report. The planned retail area is stated as about 11,000 square feet within a roughly 12,500-square-foot building; the source does not explain how the remaining space will be used.

Remodeling Set for Early 2027

The next stated milestone is the start of remodeling, scheduled for early 2027. If work proceeds according to the announced timetable, the company anticipates a soft opening in summer 2027. Ace Retail Group has not provided a more specific construction schedule or date for customers to visit.

Further details about the store’s services, hiring and opening plans may be shared as the project advances. Until then, the summer opening remains an expectation rather than a confirmed date.

Key Questions

Where is the planned Westlake Ace Hardware?

The store is planned for 99 Old Sugar Creek Road in Fenton, Missouri, in a free-standing building formerly occupied by Goodwill.

When is the Fenton store expected to open?

Remodeling is scheduled to begin in early 2027. A soft opening is anticipated for summer 2027, but an exact opening date has not been announced.

How large will the store be?

The building is about 12,500 square feet, with approximately 11,000 square feet planned for retail space, according to the report.

How many Westlake Ace Hardware locations does the company operate in the St. Louis area?

Ace Retail Group currently owns and operates six locations in the area, according to the source report. The planned Fenton store would add another if it opens as announced.

Source: hardwareretailing.com

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