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Apple has scheduled product announcements for Oct. 13 and promoted them with the phrase “Welcome home.” Reporting and software clues point to a possible broader Apple Home push involving LG and Schneider Electric, but Apple has not confirmed the products or partnerships.
Apple has set Oct. 13 for its next product announcements and teased the event with the phrase “Welcome home.” The wording, combined with reported LG accessory development and Schneider Electric product references found in Apple software, points to a possible expansion of Apple Home—but Apple has not confirmed any smart home products or partnerships for the event.
Apple marketing chief Greg Joswiak posted the teaser on Oct. 8. Its video shows an embroidered rainbow Apple logo, but does not identify a product. The smart home connection is an interpretation of the message, not an announcement from Apple.
Bloomberg previously reported that Apple is helping LG develop seven home accessories: a wired video doorbell, smart deadbolt, thermostat, temperature sensor, indoor camera, outdoor camera and floodlight camera. The report said the products would carry LG branding, with Apple involved in design, features and engineering. Regulatory filings offer details about three devices, including a thermostat using 24-volt AC power and Bluetooth Low Energy and Thread, a battery-powered temperature and humidity sensor, and a deadbolt powered by four AA batteries.
Separate clues come from iOS 27.2. Researcher pdfu identified 10 accessory identifiers in a HomeKitMatter software table labeled “_secondPartyProducts.” Six identifiers correspond to LG products or variants; four use Schneider Electric’s vendor ID. They are identifiers, not necessarily 10 distinct consumer products. The Schneider entries include thermostat-related listings, a temperature and humidity sensor, and one unidentified accessory.
Apple’s Potential Home Strategy
If the reports and software clues lead to products, the move would put Apple closer to the hardware and software layers of the smart home experience. Joint work with accessory makers could give Apple more influence over setup, controls and features than it has through general compatibility alone. That may matter to customers who want devices to work smoothly with Apple Home without relying on a patchwork of separate apps and integrations.
The potential lineup would also cover several practical categories—entry security, climate control and cameras—rather than focus on a single device. But the extent of Apple’s role, product availability and pricing remain unknown. For now, the evidence supports a possible strategy, not a confirmed launch or a promise that the devices will offer capabilities unavailable elsewhere.
Apple HomeKit compatible smart doorbell
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The collaboration reports arrive as smart home makers continue to use Matter and Thread, standards intended to support interoperability across platforms. Shared standards can make basic compatibility easier, but device makers and platform owners may still need to coordinate on setup and features that go beyond that baseline.
Apple already supports platform-specific functions alongside Matter. Its Adaptive Lighting feature came to HomeKit before it was available for supported Matter lights, while Apple’s Adaptive Temperature is supported by Aqara’s Thermostat Hub W200. Since iOS 18, some Thread-equipped iPhones can also set up and directly control selected Eve accessories without a home hub, though a hub is needed for remote access and broader automation support.
Schneider Electric’s appearance in the software table comes as the company pursues an acquisition of Shelly Group, a smart home and building-device maker. Shelly announced an investment agreement supporting Schneider’s proposed takeover on Sept. 24, and its board backed the offer on Oct. 5. Completion is expected in the first quarter of 2027, subject to regulatory clearance and a minimum acceptance threshold of 95%. That transaction is separate from Apple’s event and does not confirm a product partnership.
“Welcome home.”
— Apple, in its event teaser
LG smart thermostat with Thread and Bluetooth
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Products Still Unconfirmed
Apple has not disclosed what it will announce on Oct. 13, whether the event teaser is specifically about smart home products, or whether LG and Schneider Electric will appear in any announcement. The software identifiers and regulatory filings are clues, not confirmation of a release plan.
The timing, prices, markets and final specifications of the reported LG accessories are not established here. The purpose of Schneider’s “second-party” designation is also unclear. A thermostat setup reference to “Proximity Settings” could indicate distance or occupancy-related functions, but the available material does not confirm how the feature would work or whether it will ship.
Schneider Electric smart humidity sensor
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Watch for Apple’s Oct. 13 Briefing
Apple’s scheduled Oct. 13 announcements are the next public milestone. Until then, the reported accessory lineup and Schneider software references should be treated as indications of possible plans rather than confirmed products. If Apple does announce home devices, details to watch include compatibility, setup requirements, availability, pricing and which features require an Apple home hub.
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Key Questions
What has Apple confirmed about the Oct. 13 event?
Apple has scheduled product announcements for Oct. 13 and shared the teaser message “Welcome home.” It has not confirmed that the event will include smart home products.
What products is Apple reportedly developing with LG?
Bloomberg reported a seven-device lineup: a wired video doorbell, smart deadbolt, thermostat, temperature sensor, indoor camera, outdoor camera and floodlight camera. Apple has not confirmed the reported collaboration.
What do the Schneider Electric software references show?
Researcher pdfu found four Schneider vendor-ID entries in an iOS HomeKitMatter table, including thermostat-related identifiers and a temperature and humidity sensor. They suggest software references to accessories, but do not prove an announcement or commercial release.
Are the 10 software identifiers 10 separate products?
No. The source report says the count refers to accessory identifiers, including product variants, rather than 10 distinct consumer products.
Source: rss
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